The ingredients of magic: 5 key learnings from Disney's Marketing Strategy

What is magic made of, you ask? No matter where in the world, everyone can recognize those big, black, rounded ears. Everyone knows who the most famous mouse in history is. ...
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Der Erlebnis-Zoo Hannover arbeitet mit Convious zusammen und ist somit einer der ersten Zoos in Deutschland, der eine innovative Preisgestaltung in Echtzeit umsetzt

Der Erlebnis-Zoo Hannover, einer der beliebtesten und bekanntesten Zoos in Deutschland, hat sich vor Kurzem mit Convious, der führenden eCommerce-Plattform für die Experience ...
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Erlebnis-Zoo Hannover partners up with Convious and becomes the first zoo in Germany to implement cutting-edge Real Time Pricing

Erlebnis-Zoo Hannover, one of the most popular and renowned zoos in Germany, has recently partnered up with Convious, the leading eCommerce platform for the experience economy, ...
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How to make your venue & visitor experience smart

Surely, many professionals in the attractions industry will agree with us that they’ve heard it one too many times: “Digitalization is a must to survive. You need to be ...
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How Millennials’ relationship with their mobile phones is fuelling the experience economy

My background in mobile technology started back in 2006, as a student at a digital agency. I had not done anything related to computers until then, in fact, I had completely ...
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How attractions can use virtual queuing for a safe and smooth visitor experience

Picture this: your visitors coming back to your venue, with excitement and adrenaline running through their veins for finally being able to experience a fun day at your ...
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Virtual Experience Economy: 6 trends shaping the digital landscape in 2021

You might think that our industry is only about selling and buying tickets; well, that is actually the least interesting part of it. The experience economy is all about the ...
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Rethink your attraction: Value creation through an end-to-end experience.

For the longest time, attractions have placed the majority of their focus on their offline experience. However, ever since the COVID-19 pandemic started, online experiences ...
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